Walgreens and Cooler Screens are suing each other after the pharmacy chain tried to get out of its contract with the company that installed refrigerator doors that can display digital ads. Arsen ...

A few years ago, shoppers at major grocery and convenience stores started to notice something strange: The doors to the stores' refrigerators and freezers were covered with digital screens. Actually, ...

A test by Walgreens of technology that replaced some cooler doors with digital screens that play ads has ended in acrimony. The digital screens’ vendor, Cooler Screens, is suing the pharmacy chain, ...

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The dispute arose after Walgreens installed Cooler Screens’ technology, which replaces traditional cooler doors with digital screens that play targeted ads, The Wall Street Journal (WSJ) reported ...

Retail media networks are having a moment, because they’re positioned to add relevance in a cookieless world, says Luke Kigel, VP of Walgreens integrated media and head of the Walgreens Advertising ...